| Date: 1923
Designer:
Rudolf Koch
Foundry:
Klingspor
Location:
Offenbach am Main, Germany
Current equivalent:
Neuland
See also:
Neuland Inline, Neuland Star, Adobe Lithos Black by Carol Twombly
Technologies:
Metal(foundry) Instant Lettering Postscript Truetype | | | Design history:
Classified as a graphic sans serif titling face, Neuland ('New Country') was designed by Germany's most eminent calligrapher and type designer of the early 20th century. There is a significant departure from both the forms and the ideology of his earlier Deutschschrift (1910). Neuland, with its angular, incised edges, looks like a woodcut. Koch cut the steel punches freehand, without preliminary drawings – as a result, each of the foundry type sizes are different from each other, but this has not been translated into the digital versions of the type. This is the typeface that best exemplifies German Expressionism, although designers often use it to convey rustic, elemental, indigenous or tribal qualities. | |  |