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Date: 1991

Designer:
Frank Heine

Foundry:
Emigré

Location:
Stuttgart, Germany

Current equivalent:
Emigré Remedy

See also:

Technologies:
Postscript

Famous for:
Typeface to celebrate the quality of hand-drawing.

Applications: Experimental and Expressive

Ubiquity:
Very widely used

Category:
Postmodern Vernacular

Stress: Angled
Serif: Irregular

Design history:
Although the 'decorative' classification for type is all but meaningless in the digital era, there is really no other way to describe Frank Heine's Remedy. Completely idiosyncratic, Remedy was inspired by hand drawn lettering on an album by The Cure, and named as an oblique reference to the band name. Packed with a variety of pictograms in addition to the regular characters, this typeface owes more to graffiti and doodling than it does to any history of printing types. The font comes in two weights, single and double, with an ornamental version of each called 'extras'. Often used by designers for its 'cute factor', Remedy's whimsical quality is used to convey childlike naivety.

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picture: Emigré website